This semester, I am taking a Marketing elective at my university entitled "Customer Insights and Experiences." Each student in this class was asked to create and maintain a blog about the class. That being said, I am here to share my thoughts about various topics discussed in class with all of you.
While I have yet to enter the "real world", I hope to bring some value to the marketing world by honestly giving my thoughts about different fascinating topics.
The title of this blog is a work in progress. I don't plan to keep the name as "Customer Insights Blog," but a more witty and pun-like title has not yet come to me. Stay tuned for a better title soon.
Here's to a great semester!
-Brendan
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